What families actually pay privately for home care in St. Louis, and why the wage is not the rate
A quote is an invoice. The wage is a federal statistic. This desk publishes the second and refuses the first.
You are about to be quoted a number for an hour of non-medical help in a St. Louis house. Treat that number as a bid, not as a fact this desk can confirm. The only public figure sitting underneath every bid in this metro is a wage, and a wage is not a rate.
The Bureau of Labor Statistics Occupational Employment and Wage Statistics survey for May 2024 puts the median hourly wage for home health and personal care aides in the St. Louis metro at $14.28. That is occupation 31-1120, area 41180. Half of the 42,390 aides counted here earned more per hour. Half earned less. The bottom tenth sat at $13.08. The top tenth reached $20.00. Across a full year the same row prints a median of $29,700.
Those figures are what employers reported paying workers. They are not what a household pays an agency, and they are not what a privately hired aide might accept from a family. This page exists so you stop mixing those three prices together.
What "privately" means on an invoice
Private pay means the household, or a relative of the person receiving care, writes the check. No public program is the payer on that invoice. Long-term-care insurance can later reimburse some of it. A VA benefit or a Medicaid waiver can later replace some of it. Until one of those is actually paying, the quote in your hand is a private bill.
This desk does not know that bill. No public dataset records what St. Louis agencies charge per hour. Not BLS. Not the Census Bureau. Not a state file this site is allowed to cite. The sources page says that in plain words, and it is the reason every table here stops at wages and payroll.
You will see national cost-of-care roundups that print a metro rate as if it were a public statistic. Those roundups come from a commercial survey whose terms forbid republication of the tables. This desk will not copy them, will not average them, and will not paraphrase them into a chart. If a page on the open web tells you "families in St. Louis pay" a dollar figure, it is not citing a federal file this site uses.
The floor, and why it still matters
A quote can sit well above the wage. It cannot sit under the wage for long, because the wage is the largest measured cost of putting a person in the house. In this metro the measured floor is low. Among the 25 largest U.S. metros by total employment, St. Louis ranks 20th on this occupation at $14.28. Seattle-Tacoma-Bellevue sits at the top of that list at $22.45. Houston-Pasadena-The Woodlands sits at the bottom at $10.97. The full table is on the metro wage page.
Inside the healthcare support family, aides land 14th of 16 occupations by median wage. They are also the largest by employment: 42,390 jobs, more than double the next occupation in the family. That combination is the labor market you are buying from. Cheap, large, and wide. The width is the part a single quoted hour hides. The 90th percentile minus the 10th is $6.92 in this metro, third widest of those 25 large metros. The wage under two identical-looking quotes can sit near $13.08 or near $20.00. The spread page prints both ends.
Payroll records say the same thing from another door. In the fourth quarter of 2024, private home health care services employers in St. Louis County reported an average weekly wage of $763 across 5,023 jobs at 242 establishments, from the BLS Quarterly Census of Employment and Wages. That is still a wage. It is still not your invoice.
How to use the wage when you are holding a quote
Do not subtract the wage from the quote and call the remainder "profit." The remainder is payroll tax, insurance, recruiting, supervision, unbilled time, office cost and margin, and this desk publishes a dollar figure for only one of those pieces. Do not multiply the wage by a factor you found on a blog. Choose a multiplier and a rate sheet will say anything you want. That is the shortcut the methodology page refuses.
Use the wage as a check, not as a price:
- If a quote is described as "the caregiver's rate," ask whether that is the wage the aide takes home or the number on your invoice. Those are different lines.
- If two quotes use the same hourly number, ask about minimum hours, cancellation, nights, weekends and live-in billing. The monthly total lives in those terms, not in the hourly figure.
- If a quote is far below the median wage, ask who is the employer, who pays payroll tax, and who covers a call-off. A number that cannot support $14.28 plus the employer share of Social Security and Medicare is not a complete bid.
- If a quote is explained as a national average, put it down. This metro is 20th of 25 large metros on the published wage. A national average is the wrong neighborhood.
The employer share of Social Security and Medicare is the one add-on with a published rate: 6.2 percent and 1.45 percent, a combined 7.65 percent, on wages up to a Social Security base of $184,500 in 2026. Source: IRS Tax Topic 751. Everything else on top of the wage is real and unpublished. The companion page what an hourly rate covers lists those components and then stops, on purpose.
Who in the household actually pays
Private pay is often not one person. An adult child may sign the service agreement. Another may write the monthly check. A parent may still have a checking account that is emptying faster than anyone has admitted. Siblings argue about the sticker on the quote as if it were the wage, and then argue about the wage as if it were the sticker. Separate those conversations.
The wage conversation is this desk. It tells you what the labor market pays the person who will show up. The sticker conversation is a quote in writing, from more than one company, with the hour count and the minimums filled in. The "who writes the check" conversation is a family question, and it is not a wage question. For that split, read Who Pays for Mom, which is built for the sibling fight about the private bill.
The "which pocket the money comes from" conversation is a payer question: household cash, a long-term-care policy, a VA benefit, a Medicaid waiver, or some mix that changes mid-year. This desk's files do not answer it. Paying for Care STL is the desk that walks the papers. Send the quote there. Keep the wage here.
What you should put on paper this week
Before you accept any private quote, write down four things this site can actually help you check, and four things it cannot.
It can help you check:
- That you are not treating $14.28 as a household rate.
- That you know the wage in this metro runs from $13.08 to $20.00 for the occupation you are hiring.
- That St. Louis is a low-wage market for this work against other large metros, against other Missouri metros, and against other large Midwest metros. Those ranks are already on this site: 20th of 25, 7th of 8, 18th of 19.
- That payroll in St. Louis County printed $763 a week in the same industry, which is still not your bill.
It cannot help you check the hourly number on the quote, the live-in rate, the overnight rate, or the monthly total. Those are not in the OEWS file, not in the QCEW file, and not in the Census delineation that fixes the 15 counties of this metro. Ask for them in writing. Compare two quotes on the same hour count. Then decide.
Home care on this site is non-medical help in the house. It is not nursing and it is not a diagnosis. If the person receiving care needs clinical work, that question belongs with the physician who treats them, not with a wage table.
Featured, and paid for
New Plan Care
New Plan Care is an independently owned non-medical in-home care company based in Chesterfield, Missouri, serving Ballwin, Chesterfield, Eureka, Glencoe, Grover, Pacific, Valley Park and St. Louis. It does not publish an hourly rate, and neither do we. Ask it for a written quote, then read that quote against the wage floor on this site. Call (314) 405-0887.
Disclosed feature. New Plan Care is a client of OwnersFirm, which publishes this site, and pays for this placement. It was not ranked against anything on this page, and no wage figure on this site was influenced by that relationship.